strategic plan
our mission
We exist to serve Mohawk students as they navigate college by creating a campus community they can lean on for positive experiences, relevant supports, a listening ear and a strong voice.
our vision
To be an inclusive and essential part of the college experiences of all Mohawk student.
our values
Our values define our organizational mindset, culture and shapes how we approach and achieve our long-term vision.
operating principles
Our principles provide the frame of reference to help our teams balance conflicting motivations and priorities when making decisions on what to do and how to act in different situations.
strategic priorities

advocacy & leadership
Develop the resources necessary to support robust governance enhancement and advocacy strategies that demonstrate strong leadership.
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Imbed advocacy as a core component of organizational strategy.
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Identify mechanisms to increase board engagement with the student body.
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Support the on-boarding and transition from student to empowered and effective advocates.
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Strengthen our collective voice by engaging students in our advocacy efforts.
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Differentiate between the services, supports and responsibilities of the Student Association from those of the College to improve students’ understanding of the MSA’s value.

student supports
Elevate student vitality through holistic value add student supports that reduce barriers and ensure student success.
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Foster collaboration across the institution and with community partners that enhance the scope, delivery and impact of diverse student experiences.
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Enhance the experiences of students attending programs at satellite campuses and partner locations.
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Identify and address gaps and opportunities in support services
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Foster a climate of professional enrichment of clubs, societies and student groups.

student engagement
Create high impact opportunities that provide students with a balanced college
experience of learning, growth and fun with the ability to inform what that looks like.
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Create and deliver high-quality, diverse student programming that meet the social, cultural, recreational and career needs and interests of students.
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Foster a culture of awareness among students of the initiatives undertaken by the MSA.
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Inspire the confidence of students in the actions and directions taken by the MSA.

business operations
Focus on the holistic business continuity and capacity development needed to ensure a sustainable business outlook and organizational culture.
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Enhance operating and service experience with innovative technologies that strengthen operating efficiencies.
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Explore and pursue new sustainable revenue-generating opportunities
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Enhance the annual planning and forecasting processes to ensure the MSA can support the programs and experiences students need.
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Strengthen organizational resilience through future and contingency planning practices and processes.